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eMoney Advisor Announces 2019 Launch of Foundational Planning

  • For large firms and enterprises looking to extend and scale planning across their organization, Foundational Planning provides a single platform solution that meets the needs of all advisors and clients
  • For individual advisors, Foundational Planning helps them establish planning-led relationships with more clients, offering an incremental, modular approach to planning.

ORLANDO, Fla. – October 9, 2018 – eMoney Advisor (eMoney), a leading provider of wealth management solutions, recently introduced Foundational Planning, the newest planning solution available on the eMoney platform. Foundational Planning is designed to help advisors create plans for clients with less complex needs and scale planning across their organizations. Jess Liberi, eMoney’s Head of Product, showcased Foundational Planning and its functionality during a product roadmap presentation for 1,000 of the industry’s top financial planning professionals at the annual eMoney Summit being held through Wednesday at the JW Marriott in Orlando.

Creating a financial plan for clients has long been thought of as complex and time consuming for advisors who choose to offer this service to their clients.  In fact, 72 percent of advisors claim that creating a new financial plan is a long and tedious process, according to a 2017 Cerulli study1.  Foundational Planning allows advisors to extend planning across their client base through a single platform that enables them to serve a variety of planning needs, while streamlining the process of creating financial plans.

“Our goal was to create a planning experience for a client’s essential needs and goals through a consolidated end-to-end planning experience. Foundational Planning is easy to navigate but also thorough enough to act as the foundation for a planning-led relationship. And users have access to eMoney’s industry-leading Client Portal and award-winning Client Services team, ensuring they have the resources needed to work transparently and collaboratively with clients,” said Liberi.

Foundational Planning, which is scheduled for general availability in early 2019, provides a goals-based planning approach, focusing largely on retirement, education, spending goals and asset allocation. Life insurance analysis will be added later in 2019.

The tool offers an intuitive and scalable planning solution for both individual and corporate enterprise wealth managers, requiring fewer inputs from advisors and offering step-by-step guidance throughout the data gathering process. Simply put, advisors can produce more plans for more clients.

“Advisors and firms require a planning tool that’s flexible, scalable and can meet a broader range of client needs. And that’s exactly what we’re giving them by adding Foundational Planning to eMoney’s existing planning capabilities,” Liberi said. “Best of all, because it is built on the same engine that powers our Advanced Planning tools, advisors can seamlessly transition clients to our more comprehensive tools as their financial situations evolve – eliminating the need for multiple planning technologies.”

To learn more about Foundational Planning, click here.

For real-time updates on the Summit, follow eMoney on Twitter (https://twitter.com/eMoneyAdvisor) or search the hashtag #eMoneySummit18.

 1Cerulli Associates, The New Generation of Planning, 2017

About eMoney Advisor

eMoney Advisor, LLC (“eMoney”) is a leading provider of scalable wealth management solutions for financial professionals, firms, and enterprises of all sizes. Rooted in collaborative financial planning, eMoney’s solutions enable financial professionals to build stronger client relationships, streamline business operations, and drive revenue and growth. With more than 600 passionate, innovative, and dedicated employees in three locations—including its headquarters in Radnor, Pa.—eMoney is transforming the wealth management experience for 50,000 financial professionals and 2.1 million end-clients nationwide. For more information, please visit: www.emoneyadvisor.com.

Media Contact:
Nicholas Koulermos
(646) 843-1812