Arrow Icon
blog header pale blue image blog header abstract shape

Heart of Advice

Insights and best practices for successful financial planning engagement

left arrow Back to All Articles

Simonet Financial Group Uses eMoney to Increase Value and Revenues (Case Study)

eMoney Communications Team June 5, 2017

Updated on: February 3, 2021

Simonet Financial Group provides comprehensive plans to clients to help them reach their financial goals. As principal advisor at the firm, Bill Simonet takes a consultative approach aimed at keeping his clients’ financial lives healthy.

Simonet began his career as an insurance agent and registered representative. After earning his CFP®, he launched his own financial planning firm dedicated to providing his clients with comprehensive financial planning services and objective, fiduciary advice.

His first order of business was to find a solution to replace his current technology tools which were “disconnected” and put together “piecemeal,” he says.

Simonet was looking for a platform that made delivering financial plans and tracking client assets simple and efficient, and he wanted more than just a technology provider. He needed a tech partner that could support his business with the robust financial planning capabilities he required as well as the ability to support his future growth.

In this case study you’ll learn how Simonet Financial made eMoney part of the firm’s core service offering and as a result:

  • Achieved nearly 70% client adoption to the Client Portal
  • Improved client communication and strengthened client relationships
  • Grew AUM across its client base
  • Realized a 3-fold increase in fees from financial planning
  • Now calls eMoney the “central revenue-producing vehicle” for the firm

Image of eMoney Communications Team
About the Author

The eMoney Communications team is dedicated to helping users find the most efficient and impactful ways to plan for their clients, while striving to make basic and advanced financial planning accessible for all.

You may also be interested in...

Heart of Advice Podcast

Podcast Episode #7: Spotlight on Estate Planning with Christina Lynn

Episode Summary Every good advisor wants to ensure a client’s legacy is protected, but many struggle with reviewing estate plans… Read More

Active senior couple enjoying travel adventure in retirement

The Changing Face of Retirement Planning Strategy

Retirement planning has changed significantly in recent decades. What was once a relatively straightforward process of saving to enjoy a… Read More

APIs in financial services

Data Lakes, Integrations, and APIs in Financial Services: 3 Ways Firms Can Innovate

Breaking down barriers to create a holistic view of clients’ data is a core challenge financial planning platforms were designed… Read More

eBook: Candid Conversations - Suddenly Single

Download our latest eBook for thoughtful guidance on how to serve clients who have recently lost a spouse or divorced.

Download Now

Sign up to have the most popular Heart of Advice posts delivered to your inbox monthly.

Heart of Advice by eMoney Advisors

Welcome to
Heart of Advice

a new source of expert insights for
financial professionals.

Get Started

Tips specific to the eMoney platform can be found in
the eMoney
application, under Help, eMoney Advisor Blog.