Arrow Icon
blog header pale blue image blog header abstract shape

Heart of Advice

Insights and best practices for successful financial planning engagement

left arrow Back to All Articles

Webinar Replay: Building a Strong Digital Brand

eMoney Communications Team February 9, 2021

Effective digital marketing plans are built on the foundation of a strong, compelling brand. More about the story you convey and less about your logo, a well-built brand can help maximize your marketing effectiveness across digital platforms.

Watch our recent webinar, Building a Strong Digital Brand, to hear from Gwendaline Mazzara, VP of Practice Management and Consulting, Fidelity Investments, and Laura van der Leeuw, Senior Demand Generation Strategist, eMoney Advisor, as they walk you through insights and recommendations to help you define, create, and promote a unique and authentic brand that lays the groundwork for successful digital marketing strategies.

Image of eMoney Communications Team
About the Author

The eMoney Communications team is dedicated to helping users find the most efficient and impactful ways to plan for their clients, while striving to make basic and advanced financial planning accessible for all.

You may also be interested in...

Two adults sit side by side at a desk in an office setting, focused on an open laptop in front of them. One adult, wearing a light-colored button-down shirt, gestures with one hand toward the screen. The other adult, dressed in a dark blazer, leans slightly forward and uses the laptop’s keyboard or trackpad. The workspace includes a smooth tabletop and a blurred background with glass partitions and neutral-colored walls. The lighting is soft and even, creating a professional indoor environment.

How Financial Advisors Can Build a Niche Marketing Plan That Attracts Ideal Clients

Creating a marketing plan is essential for any financial advisory practice—but not all marketing plans are equally effective. Advisors who… Read More

How Financial Advisors Can Use Buyer Personas to Attract Ideal Clients and Drive Growth

Many financial advisors struggle with a common challenge: attracting the right clients. Without a clearly defined target audience, marketing efforts… Read More

Financial planner meeting with clients

Leverage Existing Client Data to Grow Your Business

In today’s competitive financial services environment, data is a powerful tool to attract and retain clients. Financial professionals who understand… Read More

Get our new eBook - Financial Planning and AI: What's Next?

Download this eBook now and learn how AI is expected to impact the industry.

Download Now

Sign up to have the most popular Heart of Advice posts delivered to your inbox monthly.

Heart of Advice by eMoney Advisors

Welcome to
Heart of Advice

a new source of expert insights for
financial professionals.

Get Started

Tips specific to the eMoney platform can be found in
the eMoney
application, under Help, eMoney Advisor Blog.