Arrow Icon
blog header pale blue image blog header abstract shape

Heart of Advice

Insights and best practices for successful financial planning engagement

left arrow Back to All Articles

Simonet Financial Group Uses eMoney to Increase Value and Revenues (Case Study)

eMoney Communications Team June 5, 2017

Updated on: February 3, 2021

Simonet Financial Group provides comprehensive plans to clients to help them reach their financial goals. As principal advisor at the firm, Bill Simonet takes a consultative approach aimed at keeping his clients’ financial lives healthy.

Simonet began his career as an insurance agent and registered representative. After earning his CFP®, he launched his own financial planning firm dedicated to providing his clients with comprehensive financial planning services and objective, fiduciary advice.

His first order of business was to find a solution to replace his current technology tools which were “disconnected” and put together “piecemeal,” he says.

Simonet was looking for a platform that made delivering financial plans and tracking client assets simple and efficient, and he wanted more than just a technology provider. He needed a tech partner that could support his business with the robust financial planning capabilities he required as well as the ability to support his future growth.

In this case study you’ll learn how Simonet Financial made eMoney part of the firm’s core service offering and as a result:

  • Achieved nearly 70% client adoption to the Client Portal
  • Improved client communication and strengthened client relationships
  • Grew AUM across its client base
  • Realized a 3-fold increase in fees from financial planning
  • Now calls eMoney the “central revenue-producing vehicle” for the firm

Image of eMoney Communications Team
About the Author

The eMoney Communications team is dedicated to helping users find the most efficient and impactful ways to plan for their clients, while striving to make basic and advanced financial planning accessible for all.

You may also be interested in...

Monte Carlo analysis in a financial planning relationship

How Monte Carlo Analysis Can Foster More Collaborative Planning Relationships

Many people think Monte Carlo analysis and its advanced mathematics is only useful to the financial advisor working alone in… Read More

Financial advisor and clients talking about values in office

Understanding Financial Values: How They Shape Behavior and Decision-making

No two clients are alike, but they all share one thing: values that guide their decisions. Financial advisors who connect… Read More

Advisor looking at laptop

6 Things Firms Need to Know About AI in Aggregation

Account aggregation works entirely behind the scenes, but it has a very real and direct impact on both the advisor… Read More

eBook: Candid Conversations - Mastering the Art of Asking Questions

Download our latest eBook for a complete guide to asking questions that spark productive conversations.

Download Now

Sign up to have the most popular Heart of Advice posts delivered to your inbox monthly.

Heart of Advice by eMoney Advisors

Welcome to
Heart of Advice

a new source of expert insights for
financial professionals.

Get Started

Tips specific to the eMoney platform can be found in
the eMoney
application, under Help, eMoney Advisor Blog.