How Connecting Marketing and Planning Creates a High-Value Client Journey
For many financial professionals, marketing and financial planning operate as separate functions. Marketing focuses on attracting new clients, while planning… Read More
Insights and best practices for successful financial planning engagement
• eMoney Communications Team • March 9, 2017
For over 50 years, Bell Bank Wealth Management has relied on financial planning to drive their client relationships, and therefore, the success of their business. But over time, Bell’s conventional financial planning software simply couldn’t keep pace with their growth. As a result, their client experience and operational efficiency plateaued.
A change was necessary.
So the team at Bell, led by Becky Walen, AFC®, CFP®, began to search for a new and modern solution. And when it came time to evaluate eMoney, the wealth management platform checked all of their boxes – and then some.
In this case study, you’ll learn how Bell Bank positioned eMoney to help them gain the adaptability and efficiency needed to raise the bar of their success, which included:

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