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Heart of Advice

Insights and best practices for successful financial planning engagement

Practice Management

Whether it’s marketing, sales, compliance, office analytics, or any other part of the business, independent advisors and home offices alike have a lot to manage. Learning to seamlessly fit each of these pieces together can yield far higher efficiency, productivity, and scale.

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Three Keys to Building Stronger Relationships with Today’s Clients

According to Fidelity’s 2024 Investor Insights Study, a significant majority of Millennials (Gen Y) and Gen Z (61 percent) and… Read More

Heart of Advice Podcast

Podcast Episode #7: Spotlight on Estate Planning with Christina Lynn

Episode Summary Every good advisor wants to ensure a client’s legacy is protected, but many struggle with reviewing estate plans… Read More

Four workflows for better financial planning and satisfied clients

4 Workflows for a More Efficient Financial Planning Process

The process of financial planning can be complex, involving many client touchpoints, numerous document transfers, and unique needs for each… Read More

A financial advisor candidate interviewing for a position.

Navigating the Hiring Process: Best Questions to Ask Financial Advisor Candidates

Hiring a new financial advisor for your firm requires a strategic process to ensure a seamless match for your team… Read More

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Best Practices for a Successful CFP® Exam Result

CERTIFIED FINANCIAL PLANNER™ professionals have achieved a prestigious designation that signifies a high level of expertise and a commitment to… Read More

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Prepare Now for AI Use in Financial Planning

With the introduction of such generative artificial intelligence (AI) tools as ChatGPT, Gemini (previously Bard), and others, speculation about future… Read More

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Fostering Diversity and Inclusion in the Financial Planning Profession

The financial planning profession stands at a crossroads of change. As we push towards creating a more inclusive and diverse… Read More

A financial advisor meeting with clients.

Financial Advisor Compensation Models: Going Fee-only to Future Proof

As technology and automation have advanced, consumers have grown to expect more in every industry, and financial services is no… Read More

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3 Steps to Growing Your Financial Advisor Business

From established Baby Boomers to younger generations just beginning to explore investment options, everyone needs financial planning assistance. ​​In fact,… Read More

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Using Client Data as a Foundation for Creating Client Personas

Client personas are used by businesses to help them identify their ideal customers for marketing purposes. They are typically created… Read More

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